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The Oxford Handbook of Music and Advertising is an essential guide to the crucial role that music plays in relation to the audio or audiovisual advertising message, from the perspectives of its creation, interpretation, and reception. The book's unique three-part organization reflects this life cycle of an advertisement, from industry inception to mass-mediated text to consumer behaviour. Experts well versed in the practice, analysis, and empirical studies of the commercial message have contributed to the collection's forty-two chapters, which collectively represent the most ambitious and comprehensive attempt to date to address the important intersections of music and advertising.

The Mind's Ear offers a unique approach to stimulating the musical imagination and inspiring creativity, as well as providing detailed exercises aimed at improving the ability to read and imagine music in silence, in the "mind's ear." Modelling his exercises on those used in theatre games and acting classes and drawing upon years of experience with improvisation and composition, Bruce Adolphe has written a compelling, valuable, and practical guide to musical creativity that can benefit music students at all levels and help music teachers be more effective and inspiring.

Dive deeper into your production skill set with this ongoing advanced tutorial series taught by KSHMR.

Dive deeper into your production skill set with this ongoing advanced tutorial series taught by KSHMR.

Source Code is a special series we offer at Warp Academy where a veteran producer is brought in to reveal all the production secrets used to make one of their popular songs. This episode is with Vespers where he’ll peel back the layers and walk you through his highly acclaimed bass-music rework of Ain’t No Sunshine.

The virtuoso’s virtuoso arrives at JTC with 20 devilish licks ready to challenge every aspect of your playing. Jazz meets fusion in a daring display of fingerstyle lead guitar, where questions are asked at every turn.

Step into Conway Studios for a Mix with the Masters premiere featuring Andrés Torres and Mauricio Rengifo! In this series, the multi award-winning production duo take a deep dive into the session of 2017 mega hit 'Despacito' by Luis Fonsi. They recount what it was like to hear the simple demo, and the journey undertaken to create a wildly successful record that would retain its Cumbia roots yet appeal to the masses.

Studio pro Gary Hiebner presents comprehensive metal production video tutorials! If you've wondered how to create that hyper-realistic, super tight and focused modern metal sound, this course is the one to watch. Gary takes you through the entire process of producing and mixing a metal song, concentrating on all the elements - drums, guitars, bass, vocals, etc. - and addressing specific concerns for each, including editing, processing, and more. These videos are for beginning metal producers and mixers.

Award-winning author Jack Boss returns with the 'prequel' to Schoenberg's Twelve-Tone Music (Cambridge, 2014) demonstrating that the term 'atonal' is meaningful in describing Schoenberg's music from 1908 to 1921. This book shows how Schoenberg's atonal music can be understood in terms of successions of pitch and rhythmic motives and pitch-class sets that flesh out the large frameworks of 'musical idea' and 'basic image'. It also explains how tonality, after losing its structural role in Schoenberg's music after 1908, begins to re-appear not long after as an occasional expressive device. Like its predecessor, Schoenberg's Atonal Music contains close readings of representative works, including the Op. 11 and Op. 19 Piano Pieces, the Op. 15 George-Lieder, the monodrama Erwartung, and Pierrot lunaire. These analyses are illustrated by richly detailed musical examples, revealing the underlying logic of some of Schoenberg's most difficult pieces of music.

Unlock your fretboard with essential techniques, arpeggios, and jazz chords.

Developing prog-inspired tapping skills with advanced exercises, techniques, and transcribed solos.

Welcome aboard! By the end of this course you’ll know everything you need to program the drums for a complete song from scratch! We’ll go over the basics of the interface (drawing in notes, changing velocity, etc), the fundamental concepts of drum programming, how to program grooves, how to program fills, and put it all into action in a few examples.

Welcome aboard! This short but sweet course will get you up to speed with the two most important parts of a mixer’s toolkit: EQ and compression. Then, we’ll take you through how to use those tools to mix metal guitars and bass.

LEarn the fundamentals of piano playing through the lense of production and songwriting.

Learn the fundamentals of playing guitar in 10 days. By the end of the class, you'll be able to play just about any popular song