The future of loudness maximizing.
Loudness DSP has been stagnant for decades - focusing on minor improvements in some areas that come with their own disadvantages in other areas.
Imagine having the highest quality clipper and limiter, with every setting and knob (including their actual routing!) controlled with per-sample accuracy to ensure that each individual sample is treated in the most transparent way possible.
Clipping
While a well tuned clipper sounds great on transients, it can easily lead to audible distortion on sustained notes, making the audio overly harsh and crunchy.
Limiting
A limiter on the other hand sounds much better in such cases, but has the disadvantage of suppressing transients, robbing the audio of its punch and weight.
Actively Adjusted with AI
You can theoretically get the benefits of both clipping and limiting without the downsides. But this requires changing the balance of clipping and limiting faster than is humanly possible, as simply combining the two always comes with compromises when adjusted for an entire mix.
The AI in Loudness Pro makes these adjustments in real-time with absolute precision, actively controlling not just the clipper/limiter balance, but every parameter of both of them to ensure they are optimized thousands of times per second.
Louder. Cleaner. Punchier.
This setup would not be feasible without AI. While you could technically automate such a setup yourself, you would be spending hundreds of hours for every minute of audio.
Thanks to advancements in AI - this is now a reality. It works in real time, with no requirement to analyze or process offline. It works locally on your machine, without the need for cloud-based services.
This AI is non-generative and implemented ethically, neither relying on any existing sources nor using your music as a training source.
The result is louder, cleaner, and punchier masters than were ever possible before.
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